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The ethos behind the brand name is that it is a brand of the people. No frills, no unnecessary bullshit. A brand made cool by the people that wear it.
We create quality denim that will last the distance. Premium fabrics in the most flattering fits & authentic washes.
Abrand is nothing without the people that wear it. Abrand is your brand.
Wear it your way.
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On all orders over $150. Shipped with love by our small team of women in Murwillumbah, NSW.
Buy now, pay later with Afterpay available on all orders over $100.
Enjoy store credit or an exchange within 14 days of receiving your order.